Internet Marketing Strategy 2.0
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Internet Marketing Strategy 2.0
Bottom-up, consumer-centered online marketing strategy news
Curated by Robin Good
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Facebook Fan Pages Worldwide Ranking Catalogue by Category and Country

Facebook Fan Pages Worldwide Ranking Catalogue by Category and Country | Internet Marketing Strategy 2.0 |
Browse all Facebook pages and discover the most important KPIs and amazing insights. Select the country and category to refine your results.
Robin Good's insight:

Thanks to FanPageKarma, an excellent web app to learn and improve your social media marketing by learning directly from your competitors, has just published a worldwide catalogue of Facebook Fan Pages categorized by sector and country.

For each brand included in the catalogue you can check the existing number of fans, its growth rate and page performance, and compare these with the ones of your own Facebook page.

My comment: This is a great resource to find and collect great examples of effective social media strategies by finding the best performers by country or by specific industry sector. 

Very useful: 8/10

Full catalogue: 

Mariale Peñalosa Arguijo's curator insight, October 24, 2013 1:32 PM

add your insight...

Moses B. Tambason's curator insight, November 9, 2013 2:43 PM

More people are running to charity tube to post free videos and watch free videos than posting on you tube. Try posting at charity tube and you will never leave. More visitors and more video views. Don't take our word for it, try it. Post one same video on youtube and put it on and return ater five hours and compare the viewers rate and decide for yourself. Create your very own group or forum and control who watch it and invite everyone to watch the video. Above all, post video in English or in any language and viewers can watch video description in their own language. Try it and let us know your experience. Above all it is absolutely free like youtube

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Showcase Your Pinterest Boards Inside Your Facebook Page with WooBox

Showcase Your Pinterest Boards Inside Your Facebook Page with WooBox | Internet Marketing Strategy 2.0 |

Robin Good: Woobox is a web app which allows you to integrate and display inside any Facebook Page you manage, your full Pinterest board set (or a part of it).

In addition you can get stats on page views, likes and visitors and you can choose to show all of your boards or just the pins from a specific one.

The service is free and can be activated in a matter of seconds.

I have already activated it on my Facebook page here: 

Check it out: 

Gaia's comment June 13, 2012 4:34 PM
I have 2 account in can I add the APp on my personal page ? It goes always in the wrong page!
Robin Good's comment, June 14, 2012 3:39 AM
Gaia, Woobox works only on your FB Pages, NOT on your FB profile. That's the reason why you can't get it to do what you want. It doesn't do that. :-)
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Enhance Your Facebook Page: 25 Timeline Ready Apps

Enhance Your Facebook Page: 25 Timeline Ready Apps | Internet Marketing Strategy 2.0 |
Enhance your Facebook Pages with these timeline ready apps. A total of 25 facebook apps to choose from, including BONUS app suggestions to improve fans engagement.


For page managers who know how to work with Facebook apps, the new Timeline layout for Pages is a great opportunity to highlight their application tab for maximum visibility and increase click through rates.


But for those who aren’t, finding those timeline ready apps can be a massive headache.


Here some valuable inspiration.

Via Martin Gysler
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Facebook Advertising Campaigns Examples: A Curated Collection of 105 Case Studies

Facebook Advertising Campaigns Examples: A Curated Collection of 105 Case Studies | Internet Marketing Strategy 2.0 |

Robin Good: Thanks to Jason Keath and Caleb Gray who have put together this excellent collection of over 100 Facebook advertising case studies and to their specific documentation.

For each one you can find a short, one paragraph description of the campaign, an outline of the results obtained and a direct link to the official case study.

Very useful. 8/10.

Full examples collection: 

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Offer Discounts, Bonuses and Special Deals To Your Facebook Fans: Facebook Offers Are Here

Robin Good: Facebook Offers is a new service from Facebook which allows Page owners to publish unique offers and discounts to their readers. 

Facebook Offers makes it in fact possible for anyone who “likes” a business or brand on Facebook to receive special deals. 

How it works

1) A Business Page can post Offers to their page just like they would any status update and the Offer will appear in the follower’s news feed.

2) Offers images are 90 pixels by 90 pixels.
Headline text allows 90 characters.
Terms and conditions text allows 900 characters.

3) You have to set an expiry date.

4) You can see how many people have claimed your Offer below the offer’s headline and you can choose to target your Offer’s audience by country and language.

5) To Claim Offers when people see your Offer in their news feeds or on your Page, they’ll need to follow these steps to claim and redeem your Offer:

Click Get Offer to see details. Then they Click Claim Offer to have the offer sent to their email address associated with their Facebook account.

Read more: 

Facebook offers are free to use for Page owners.

Facebook Offers is not yet available for everyone but you can submit your request to access this new service here: 

(Via Flavian Mihai and Genevieve Lachance) 

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Facebook Conference: Think of Brands As People

Facebook Conference: Think of Brands As People | Internet Marketing Strategy 2.0 |

Austin Carr writes on "Yesterday at New York’s fMC, the Facebook Marketing Conference, the company echoed that very sentiment as it argued that following brands on Facebook is no different than following friends and family.


Introducing a suite of new advertising tools--enhanced brand Pages, premium offers, mobile ad placements--the social network reasoned that users would appreciate the additional avenues advertisers now have to reach them, because advertisers share "quality" content.


"Our main objective is to make sure that over time, the advertising is as good as the content you would receive from your friends or family," said Carolyn Everson, Facebook’s VP of global marketing solutions. "It’s very similar to your own Facebook experience.


There are certain friends that you probably love getting updates from--they are witty and interesting--and that’s really what we’re trying to do with brands: Stop thinking about brands over here and people over here, but actually [think of] brands as people.


Facebook is definitely trying to push brands to use the social network to create more engagement, as it seems more and more difficult on the crowded platform. 


But we know now that content is king and context is god.


Being a publisher not only gives you control on what you share but from where you share it. How to get more visibility than that?


Nothing is more powerful than publishing your content where you have a chance to be heard. 


Full original article: 

(Edited by Robin Good)

Via axelletess
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