When you’re doing your site's SEO, you have to be careful. The techniques that used to work will now get you penalized. The techniques that used to be a w
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WebMarketingStore's comment,
June 1, 2014 9:35 AM
Good one, Robin. We shall learn this, hard as it may be...
Robin Good's comment,
June 1, 2014 1:51 PM
Not hard WebMarketingStore. Just an issue of marketing integrity, nothing technically difficult.
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aelena's comment,
February 19, 2014 6:05 PM
better then, translate them yourself and get a basic grasp of other languages :D
Alex's curator insight,
August 11, 2016 4:11 AM
The Worst Idea Ever in my opinion, communicating with native speakers is not about translating (oftenly wrong) it is about understanding the "untold" about using colloquialisms about reading between the lines and understanding the culture.
Remember only 20% of our communication is done verbally, 80% is non-verbal or indirect. If you want to communicate, use natives!
Susan Velez's curator insight,
October 5, 2013 12:50 PM
Awesome video and I know that story telling can be very powerful. I guess it's time to start reading more stories so I can get better at telling stories.
Katherine Anne's curator insight,
October 7, 2013 5:48 PM
I think this video is very accurate. Today, we are bombarded by information about what we should buy, what we should do, etc. How much of this information do we actually retain? Barley nothing! For something to be retained, it has to be rememberable; what's rememberable? STORIES! The video explains stories are rememberable because they are meaningful. The Internet can so easily simplify information to market products, which ends up having so much information about so many different products all the time. If we take the time to explain a story behind a product when marketing it, I think it will be more profitable. STORIES are the new successful marketing strategy in this world filled with noise and information.
Alex McCardell's curator insight,
September 19, 2013 5:48 AM
Good content is not just a trend. Communicate effectively for your users/customers = optimised SEO
Alexandra Salzedo's curator insight,
September 22, 2013 10:17 AM
Without valuable content the brand risks losing valuable interactions with their community |
Deborah Fillman's curator insight,
October 21, 2014 2:26 PM
Have you done anything interesting lately? Don't get hung up on what "interesting" means--remember, Larry David and Jerry Seinfeld created an entire series around seeing the "interesting" and amusing in the mundane things we do everyday. Few of us have the freedom (or money) to travel the globe doing interestingly mundane things, but we DO things every day that are more interesting than we might think!
Brad Tollefson's curator insight,
December 1, 2013 5:33 PM
So are Content Marketing and Content Strategy the same? No, but they are clearly related, so a better question to ask might be: are these two practices compatible with each other? Definitely!...
Roger Ellman's curator insight,
September 26, 2013 5:59 AM
I include this is the ServingExperience collection because a company that exists, follows and thrives upon the ServingExperience way will have a story, and stories that are sincere and true (essential for them to work for a company) and these will also (need to) be truly embraced from CEO to kitchen towel supply supervisor - then and only then does story, brand and reputation float on the high seas of the marketplace.
FredGodefroy's curator insight,
September 28, 2013 10:07 AM
Toutes les bases d'une bonne histoire résumé en quelques mots. J'adore !
Paola Caballer's curator insight,
June 17, 2013 5:41 PM
Escribir pensando en el SEO. Esto es lo que propone este artículo que a más de uno nos da respuestas a la pregunta ¿Por qué ya no tengo tantas visitas en el blog?
Básicamente:
- Elegir una frase CLAVE en el post, que incluyamos al menos 3 o 4 veces a lo largo del mismo. - Escribirlas con las mismas palabras, en el mismo orden. - Escribir en una extensión de 300 palabras aprox. - Colocar las palabras -etiquetas en: - El título del post - La dirección URL - Los títulos y subtítulos de los párrafos - Los links - Por supuesto, el cuerpo general del texto, de arriba a abajo.
Ni que decir tiene, que hay poner cuidado en el contenido de calidad, que al final, si no es bueno, nadie lo lee, ni pulsa los links que contiene, y lo más importante: no lo comparten, porque no llegan al final del mismo, donde, seguramente, tengas los iconos para compartir. Menciona a gente guay, con links a su Fb, Twitter... Seguro que a ellos también les gusta salir en tu post, y te ayudarán con la difusión.
A este respecto: no te olvides de las Redes Sociales, que son fundamentales para conseguir mayor viralidad.
Siempre está bien recordar estos tips de cuando en vez ;) |
While SEO experts keep saying that "search engine optimization" is not dead, it's only changing, I am quite happy to see that more and more of the SEO techniques that have been promoted as the "smart" way to make anyone web site more visible, are finally crumbling down one by one.
In this excellent article, Neil Patel, identifies five of them, that carry more big risks than benefits for anyone web publisher still adopting them. These are:
1) Guest Blogging (spammy kind)
2) Incoming Links with Optimized Anchor Text
3) Low quality inbound links
4) Using lots of relevant keywords inside your content
5) Relying more on building inbound links than on creating high-value content
Excellent recommendations for anyone publishing online. It's time for those who have quality ideas and content to regain their due value and visibility, stolen for so long by those who, without either one, invested fanatically in content marketing and search engine optimizing without ever creating real value.
Useful. Informative. 8/10
Full article: http://www.quicksprout.com/2014/03/28/5-seo-techniques-you-should-stop-using-immediately/