Why Do Your Customers Buy? How thirsty is the college student who pays almost $5 for a Caramel Macchiato at Starbucks? Did th
Via Eric_Determined / Eric Silverstein
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Mike Donahue's curator insight,
December 16, 2016 1:47 PM
Interesting insights about what may come in 2017. I found the point about CMO's going away in favor of CXO's due to the former's lack of connection to users interesting. I've believed for awhile now that a company's UX maturity could be measured by how far up the corporate ladder it started. |
"Our perception of value is created by wants not needs, feelings, not facts, and beliefs, not proof - how are you looking to engage and win over your audience?
"Our perception of value is created by wants not needs, feelings, not facts, and beliefs, not proof - how are you looking to engage and win over your audience?