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Working with influencers is great to gain visibility, generate leads and increase your revenue. But, becoming an influencer is even better as you can leverage your own influencer. Today, I am going to show you how to become an influencer in your industry in 10 easy steps. 
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A tenured sociology professor at Trinity College in Hartford, Conn., landed in hot water because of his activity on Facebook. A college news site found the professor’s posts—one of which included an offensive hashtag and reference to last summer’s congressional shooting in Virginia—and published them online. Instantaneously, the story sparked national attention. Trinity had to close its doors at one point as the professor and campus received death threats.
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"We’ve all heard it before: “A picture is worth a thousand words.” That famous idiom (or is it a cliche?) first appeared in a 1911 newspaper and has been widely used since. In today’s society, however, the phrase has taken on a whole new meaning. Using images instead of text to convey ideas—known as “picting”—is becoming the norm among today’s digital-first students."
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You can’t go back in time and not post those embarrassing photos, but you can erase your mistakes before your future boss Googles you.
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Beyond public outreach, science blogs serve a far more important function within the profession itself.
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Great article for those interested in content curation.