Information Technology & Social Media News
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Information Technology & Social Media News
Mobile Marketing and Technology are my passions.... those are the ones I can confess ;-)
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5 Time-Saving Tips to Increase Bloggers Productivity

5 Time-Saving Tips to Increase Bloggers Productivity | Information Technology & Social Media News | Scoop.it
There’s just so much to do and so little time to do it! Have you ever felt this way? Chances are high that sometime in your life as a blogger you felt this way.

Via TechinBiz
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7 Tips for Making Small Business Blogging Manageable

7 Tips for Making Small Business Blogging Manageable | Information Technology & Social Media News | Scoop.it

Via Daniel Watson
Best Blog Scoops's curator insight, August 2, 2013 7:35 AM

We help make it easy to do blog posts as an RPVM Preferred Partner!

 

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The RPVM Piggyback Marketing Program

http://realproadvisor.com/rpvm-piggyback-marketing/

Michael Blake's curator insight, August 3, 2013 12:56 AM

This list seems basic but it is always a good idea to review the basics and if your just getting started blogging these 7 tips can really make the difference in your blogs success.

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Why Content Gets Shared: Content Marketing Social Mentions Study

Why Content Gets Shared: Content Marketing Social Mentions Study | Information Technology & Social Media News | Scoop.it
Content Marketing 101 "Wow you create a lot of content," a friend said at lunch yesterday. I felt the need to apologize (again). "I love Internet marketing,

Via Martin (Marty) Smith, massimo facchinetti
Martin (Marty) Smith's curator insight, July 12, 2013 6:36 AM

Why Content Gets Shared
Turns out our gut instincts about content marketing are correct. The TOOLS we use and the content we curate and create make a difference in the amount and velocity of our social shares.

Tools such as Scoop.it and your blog are indispensible say the results from a 30 day in depth view of @ScentTrail mentions on Topsy. Type of content also matters.

Infographics, SEO and my trusty ScentTrail Daily Paper.li generate the most mentions. Friends also matter.

#4 on the mentions list is group tweets from friends with thanks or best wishes for the weekend. Staying connected and sharing are critical to successful content marketing.

Interesting bottom line is a confirmation of what all content marketers know to be true. Confirmation of the fact that content gets shared is in the numbers. I don't curate or create 30 pieces of content a day (well not on most days lol) and I've certainly NEVER created 66 (most mentions in a single day in this study.

These numbers confirm what we know - content gets shared and explains what types of content is most likely to generate shares and what tools to use to promote shares.

Brian Yanish - MarketingHits.com's curator insight, July 12, 2013 11:34 PM

Marty thanks for sharing this study. In the world of online social sharing we need to rethink of the role as content providers. 


My thoughts on how old content media producers need to evolve.


Interesting to see how newspapers, tv and radio are starting to figure out the "value added" model of internet marketing.  People will pay for digital content, and the great thing for the publishers is the low cost of distribution. Online marketers have done it for years using micro websites with targeted content and now apps. I don't see why a newspapers,etc. should be any different.

 

The way I see it is the newspaper and their website should be the teaser to the value added content. Right now it's like they tell the story and move on, then cry the blues, no one will pay us for our content. Now if they extended the content or partnered with someone (eg health or fitness) for value added content people would pay. 

 

The newspapers, tv, etc, need to become the advertiser of the content, instead of depending on advertisers to support the media.


They have a reader base that many bloggers would love to have, but they need to rethink the connections they make with the reader.

Martin (Marty) Smith's comment, July 13, 2013 7:23 AM
Great analysis by Brian. I go even a step further in Saving The News&Observer http://sco.lt/4rBAOH and suggest that newspapers become part of their own rehabilitation by embracing the CROWD in real time by throwing off their "we are here to guide you" ethos. The editorial-centric model is over. Brian's idea about promotion-centric is a good one, but I want more. I want these organization deep in the weeds on things so WEB marketing they can't NOT understand how DIFFERENT life is and will always be from that magic time when a newspaper could take down a President, we could only watch 4 TV channels and exciting programming was a show about a boy named Beaver :). M
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What YOU should know about Blogging

What YOU should know about Blogging | Information Technology & Social Media News | Scoop.it
. . . . KEYWORDS: . Blog, blogging, Flow Chart, Learners Interests, Respect of the learners, Learning by Doing, Proactive Thinking, 21st Century Tools, Sustainability, motivation, engaging your lea...

Via Gust MEES, juandoming
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12 Things To Do After You've Published a New Blog Post | Infographic

12 Things To Do After You've Published a New Blog Post | Infographic | Information Technology & Social Media News | Scoop.it
You’ve just finished writing a great new blog post. You’re excited to share your ideas and expertise with the world. But what should you do next?

Via Martin (Marty) Smith
Greg Mudd's curator insight, May 19, 2013 4:43 PM

Easy to digest infographic on what to do after publishing a post that can help with driving traffic to your blog post.

Jeff Domansky's curator insight, May 19, 2013 9:26 PM

Bloggers take note. Tips you can use.

Charles Mungai's curator insight, May 20, 2013 5:27 AM

The Key to becoming a power Blogger

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10 Reasons Your Small Business Shouldn't Start a Blog

10 Reasons Your Small Business Shouldn't Start a Blog | Information Technology & Social Media News | Scoop.it

The most of time we speak about the "why" and "how" you should start a blog, in this post it's, for one time, different. Blogging is increasingly popular, but that doesn't mean it's right for your small business. Here are 10 reasons you might want to hold off on. [note Martin Gysler]

 

If it wasn't before, blogging is certainly the "it" marketing vehicle of the moment.

 

A study of more than 3,000 marketers done by Social Media Examiner last year showed 68 percent of small businesses use blog posts already as part of their social-media strategy. After all, if you're going to be tweeting and updating your status on LinkedIn and all, it's helpful if you can link back to some tasty piece of content on your site. Blogging makes that easy to do.

 

But that doesn't mean blogging is right for your small business, as the blog Reputation Capital pointed out earlier this week. Here are a few reasons you might want to hold off on blogging at your business:

 

Read more: http://bit.ly/Ax1Hho


Via Martin Gysler
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Helpful Social Media Statistics [Infographic]

Helpful Social Media Statistics [Infographic] | Information Technology & Social Media News | Scoop.it
Social media is one of those things that businesses of all sizes know that they need to do, but they are not really sure how to do it, where they can find the time to do it, or if they are willing to pay someone else to do it.

Via Brian Yanish - MarketingHits.com, Martin (Marty) Smith
Martin (Marty) Smith's curator insight, September 25, 2013 7:28 AM

Several useful social media stats here including why you should only post once or max twice a day on Facebok and why blogging is so critical now.

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25 Best #SEO Tools & #WordPress Plugins

25 Best #SEO Tools & #WordPress Plugins | Information Technology & Social Media News | Scoop.it
Do you want to rank better on Google and other search engines? Check out this list of the 25 best SEO tools and WordPress plugins created by Lilach Bullock

Via Philippe Trebaul, John van den Brink, Gladys Pintado
Techslate's curator insight, July 15, 2013 5:02 AM

Good one for those who are looking for more wordpress plugins

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25 Cheatsheets & Infographics For Bloggers

25 Cheatsheets & Infographics For Bloggers | Information Technology & Social Media News | Scoop.it

Blogging, or more specifically writing, is a daily routine for us, here in hongkiat.com. In the process, we’ve accumulated a lot of resources that would be real helpful in jumpstarting one’s blogging career.


Via massimo facchinetti, malek, juandoming
malek's curator insight, June 7, 2013 9:14 AM

The Great wall of Blogging

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6 Reasons Your Blog Content Won’t Go Viral

6 Reasons Your Blog Content Won’t Go Viral | Information Technology & Social Media News | Scoop.it

Here are 6 reasons your content won’t get shared (and it absolutely won’t go viral):

 

1) No Sharing Buttons (or they’re hidden)

In order to help your content spread, you have to reduce the friction of sharing. In other words, make it very easy to share via Facebook, LinkedIn Twitter, Pinterest and via email.

 

2) You Have a Boring Headline

Headlines are the first things people see when the visit your website or blog.

 

3) You’re Not Connected In Social Media and/or You Don’t Share it Yourself

If a tree falls in the forest but no one is around to hear it, does it make a sound? Translated into blogging, this is, “If a post is written but there’s no one around to read or share it, was it really written at all?”.

 

4) Your Posts Are All About You

I have nothing against you, your company, your products, the benefits of your products, the different colors you offer, your financing plans, your client case studies, your demos or your company events. It’s just that it’s not that interesting for me as a reader.

 

5) You Don’t Have an Artisanal Attitude to Crafting Content

Blog posts that are produced as “check the box” activities will never be exceptional. In other words, an inspired piece of content can get hundreds or thousands of shares while an uninspired one can get zero.

 

6) You Don’t Post Often Enough To Become Good At It

Every content creator starts off producing average (or below average) content. Get over that fact.

You have to produce enough content, get enough feedback, see what people respond to and find your own voice…and that requires that you put in some time.

 

by Tom Treanor


Via Ivo Nový
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How I Went From 0 to 1,012 Blog Subscribers in 101 Days

How I Went From 0 to 1,012 Blog Subscribers in 101 Days | Information Technology & Social Media News | Scoop.it

An excellent article on how to strategically generate more traffic for your blog by targeting the right audiences for your content.  Very useful for businesses who want to capitalize blogging as a tool for driving up more profits.

 

It took me 101 days to hit 1,012 subscribers. I did it by using a very simple strategy that was free from overwhelm and stress.

 

Most bloggers never get past the 1,000 subscriber mark, or create a profitable online business, not because they aren’t good, but because they are afraid to use the most effective tools available.

 

I worked hard during those 101 days, but I loved every second of it. Looking back, I can still see where I made mistakes, but making mistakes is not the problem, not taking action is.

 

If you can consistently take action, you will achieve your goals.

And the way to consistently have the fuel to take action is to find and follow your passion.

 

We all have something like this inside of us.

If you can find a topic you could die for, you’re on the right track. If someone had a gun to your head and you had to choose one topic to write about for the next few years, what would you choose?

 

Read more: http://www.wakeupcloud.com/blog-subscribers/


Via Martin Gysler
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