Information Technology & Social Media News

Today, around the world more people have mobile phone subscriptions than have access to electricity and safe drinkable water. Today, almost a third of the world's population uses the internet (a 528.1% growth since 2000!

So what are we doing with all the time we spend online, and how do we know all that time is being spent in useful ways?

For many of us, the internet is among the first things we experience after we wake; in fact, 75% of users are online before 9 a.m. Over 75% of people in the US own a laptop, 53% a smart phone, and 31% a tablet. Email is the most common action performed by people on their laptops, while search is the top action for mobile phone and tablet users. 72% of people like to play games on their tablets while 70% use their mobile phones for social media. Where do we use these devices? 72% of people use their mobile phones while traveling, and 64% use them in restaurants and coffee shops. As for tablets, 88% of people use their devices in the living room, 79% in the bedroom.

Find more statistics and data at the infographic or article link.

What especially intrigues me, for those that use these services, is the power and influence Klout or Kred scores have over our social media behavior. It has even been suggested that Klout and Kred reward social media ...

Digital marketing has become one of the most focused on streams of marketing in the last few years. Three of the biggest digital marketing issues include social network marketing, mobile, SMS marketing, and content marketing. Here’s a brief look at each:

As a marketing, you can rely on social media to connect, engage, and build relationships with current and potential customers.

Mobile marketing is a term that covers several different methods of marketing through mobile devices. Mobile marketing can take several different shapes but one of the most popular is SMS marketing.

Content marketing is the development of interesting and helpful materials to engage customers and clients. Examples of content can be blogs, infographics, online tools, YouTube videos etc.

This infographic displays some eye-opening statistics about these 3 digital marketing streams and might get you thinking more about including these streams into your marketing mix.

Social media is 24/7. Someone is always tweeting, posting on Facebook, or uploading a new picture to instagram. However, for social media managers and businesses alike, this can be quite of a challenge.

We obviously can’t be online all day, even for those of us who are social media managers or strategist. But how do you know when to best reach your audience? There are a couple different ways to determine when your audience is online: view the infographic and visit the article link for insights and takeaways...

Second screen viewing, which refers to using an additional electronic device while watching television, is a widespread consumer behavior that has quickly become the norm.

In an attempt to better understand this trend, Viaccess-Orca has analyzed second screen usage amongst diverse populations of television viewers. The results, which appear in this infographic, demonstrate the extent to which second screen viewing is altering the TV industry. According to our data, 70% of tablet owners, and 68% of smartphone owners, state that they use their additional devices while watching TV.

However, only 37% of those who practice second screen viewing do so in order to look up information that is related to the program they are watching. Most TV viewers use their devices in order to check emails or visit a social network...

Te presentamos las 50 mejores herramientas para encontrar recursos pedagógicos, crear clases online e interactuar con tus alumnos. ¡Adapta tus clases y no te quedes afuera de la revolución...

Over the years I've published some lists and reviews of free tools for creating videos online. Quite a few of those tools have been for creating simple videos that are really just automated, audio slideshows. See Animoto for an example of this. There's nothing inherently wrong with having your students use those tools, but at some point you will want to take your video projects to the next level. These are the five tools that I recommend for creating and editing videos without installing any special software.

Pixorial

WeVideo

PowToon

Wideo

Weavly

Coggle es una sencilla herramienta 2.0 para elaborar esquemas y mapas conceptuales con la ventaja de que pueden ser colaborativos. Con Coogle podremos confeccionar mapas mentales sobre conceptos relacionados con los contenidos de clase de forma sencilla y bastante rápida. Es útil para cualquier materia, los mapas se comparten fácilmente en internet gracias a la URL que proporciona la herramienta, además se pueden descargar como PDF y PNG. Es una herramienta aconsejable también para los trabajos de nuestros alumnos.

Advertising has come a long way since the first ever online ad was sold in 1993.

This new infographic from Marin Software plots the industry's biggest moments, from the launch of Facebook to Twitter's promotional tweets and the more recent introduction of Google Adwords.

Measure & influence your social media presence with @Kred http://t.co/1BeEteOkIR #ESN #socbiz #internalcomms #e20 #socialmedia #gamification

A showcase of the best infographics from around the web (Internet Users By Region – How Much Of The World Is Online?

A look at the current statistics of worldwide internet usage.

Social’s on the move. Welcome to the city hall that never sleeps—where people are more likely to tweet about a pothole or support bike lanes on Facebook than go to a city council meeting.

City governments that want to keep a finger on the pulse of their transit arteries don’t need an invitation. They just need to know how to listen, which will help them figure out the life of the connected commuter, as depicted in our graphic with IBM.

A new report from online business community Manta shows that, desperate to increase sales numbers in 2013, American small business owners are turning up on the social web in droves.

As it turns out, social media and search go hand-in-hand...

From Facebook and Twitter, to Pinterest and MySpace (yes, it still exists), social media users are often on the search for… something.

For marketers, understanding the searches that lead to improved engagement is critical.

To that end, Azntaiji Multimedia and SocialRadius have produced a new infographic highlighting exactly what so many of us are searching for.

It is hard to believe that in a digital world where people are so connected, it still seems to be completely difficult for businesses to use that to their advantage to more efficiently maximize their ROI. Companies continue to spend on banner ads instead of on the people who can really make a difference in the way people purchase.

This infographic should help researchers and advertisers see what great potential there is in the power of social media and general online influence. Bloggers, tweeters, and Facebook champions really can be wise investments; read more at the article link.

It wasn’t malicious. The file itself was the size of a small JPEG. It was given the absolute lowest priority. And it was set to self-destruct if anything went wrong. But this small file allowed one single hacker to measure the Internet activity of nearly half a million connected devices around the world, then share the results with everyone.

How was this even possible? The "hacker" barely hacked anything. In reality, they gained access to all these systems because each had the default "root" set as a password. With this access in hand, they ran several tests focusing on Internet structure and activity. And what they created from all this data is a spectacular map that captures a day in the life of the Internet (and all of its users).

De tanto en tanto tenemos que hacer algún artículo en el que la matemática es la protagonista y la verdad es que es bueno repasar un poco antes de ponerse a escribir.

The definition of branding is a particular product or a characteristic that serves to identify a particular product. In other words, it's what people think of w