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![Social Business Trends 2014 [INFOGRAPHIC] | Information Technology & Social Media News | Scoop.it](https://img.scoop.it/B0MExnf-_maxtnAYVhENvTl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
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Imgur is home to the web's most popular image content, curated in real time by a dedicated community through commenting, voting and sharing. Via Salah ALhaj Ahmed, Martin (Marty) Smith, Ivo Nový 
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This infographic recommends three broad areas to evaluate when assessing content marketing success. With more than 90% of companies now doing some form of content marketing, the logical question is: how do you know if you’re doing it well?
In terms of “what” to measure, this infographic from Brandpoint recommends three broad areas to assess: • Awareness (e.g., search engine rank for target keywords, social metrics such as likes and followers);• Consideration (longer average visit duration, social shares); and• Conversion (increased conversion rate, growth in newsletter subscriptions).In terms of “how” to measure success, CMOs utilizing a sophisticated web presence optimization framework for maximizing content marketing results will likely embrace tools for measuring competitive multi-channel marketing metrics—not just “are we making progress?” but also “how are we doing compared to our competitors?” Read more at the article link... Via Lauren Moss, Alessandro Rea, Martin (Marty) Smith
Digital Marketing - WSI France's curator insight,
April 24, 2014 5:33 AM
Comment mesurer votre marketing de contenu? La réponse avec cette infographie 
Carlos Bisbal's curator insight,
June 19, 2014 1:36 PM
¿Como medir el éxito del marketing de contenidos? #infografia #infographic #marketing
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![Why A 'Social Media Command Center' Is In Your Future [Infographic] | Information Technology & Social Media News | Scoop.it](https://img.scoop.it/0pBFcHtECu3zumQmOjGCtDl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Martin (Marty) Smith's curator insight,
April 18, 2013 2:33 PM
Social Media Command Center Is In Your Future First "social media command center" I saw was at Edelman (http://www.slideshare.net/EdelmanDigital/edelmans-social-intelligence-command-center-sicc ). The first person I heard mentions real time social arbitrage was David Meerman Scott. |
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![Helpful Social Media Statistics [Infographic] | Information Technology & Social Media News | Scoop.it](https://img.scoop.it/jHGXfJ6Lhsu2TmJ0JkMkKjl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Social media is one of those things that businesses of all sizes know that they need to do, but they are not really sure how to do it, where they can find the time to do it, or if they are willing to pay someone else to do it. Via Brian Yanish - MarketingHits.com, Martin (Marty) Smith
Martin (Marty) Smith's curator insight,
September 25, 2013 7:28 AM
Several useful social media stats here including why you should only post once or max twice a day on Facebok and why blogging is so critical now.
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Embrace Save The World Marketing Via Martin (Marty) Smith
Yu Ji's curator insight,
May 21, 2013 6:37 AM
To some extent, it pointed the changes happened today in marketing and how to cope with such changes. |
File this infographic under "stats to help sell social to the c level" and good luck.
Social Business Trends 2014...
Numeri, tendenze, stats | il #Mobile su tutto