KILUVU

I selected this article from Curatti written by John Jantsch because it explains how to improve your marketing strategy by answering 4 questions.

Developing a marketing strategy for your business can be a challenge -- you need to know where to start and what to focus on.

Answer These 4 Marketing Questions

Many advertisers find themselves getting stuck when it comes to developing a successful marketing strategy. I agree that in order to attain your goals you need to first understand where to begin.

Jantsch provides four ways your business can discover the best plan.

Here's what caught my attention:

• Find out what your personal "why" is. As yourself how you are going to change the world and which things you want to make right. This helps you to see which gaps you are filling.

• To develop a brand story you need to understand your audience, personality, who the hero is, and what your journey will be.

• Make deliverables and expectations clear to your audience so they know what to look forward to. Remove any ambiguity in order to foster an enjoyable working relationship.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Lead feature image: 123rf

Read full article here: http://ow.ly/tzA930c3n0K

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I selected this article from Curatti written by Susan Gilbert because it helps you improve your visual marketing with shareable infographics.

Visual graphics can be both fun and informative for your niche audience.

Create Infographics That Grow Your Following Online

People are drawn to appealing content that grabs their attention right away. I agree that infographics can help attract more subscribers and followers.

Gilbert shows you how to create graphics that audiences are more willing to share.

Here's what caught my attention:

• Find out what is on the minds of your target market the most before designing your infographic. Make sure the content is both timely and relevant.

• Focus on a specific group inside your niche and appeal to their pressing problems and needs. Make good on what your title promises to them.

• If you have a study or a lot of data put it into a fun infographic. This is a great way to turn boring content into something interesting.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Featured image: 123rf.

Read full article here: http://ow.ly/x9eO30aBqyw

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I selected this article from Curatti written by Vaibhav Kakkar because it provides insight into how to find great content with Reddit.

Use Reddit to find topics your audience will love.

How Reddit Can Help You Find Better Content

You can gather useful ideas from your readers through this long-standing network. I agree that Reddit is an invaluable resource for bloggers and marketers.

Kakkar shows how to effectively use this platform for your content strategy.

Here's what caught my attention:

• There are over 11,000 communities based around niche topics on Reddit. This is a treasure trove of content ideas to tap into.

• Keep up with the latest trends and pop culture threads. Posts have the potential for becoming viral on the Internet.

• One of the biggest problems content producers face is not producing articles their audience desires. Reddit helps you discover what matters to them the most.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123RF.

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Read full article here: http://ow.ly/cUEM309J8gD

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Some sound advice on web building

I selected this article from Curatti written by Alice Elliott because she explains the importance of carefully editing your blog posts.

Improve your writing with quality content.

How to Effectively Edit Your Articles

It's tempting to hit the publish button right away after writing a blog post. I agree that in order to make the best of it you need to carefully look your copy over first.

Elliott explains the process of how to edit your articles and improve your writing at the same time.

Here's what caught my attention:

• It's important to first do planning and research before the writing begins. Use an outline of the structure with a beginning, middle, and end.

• After writing a post give yourself some time to process it. Save the editing process after you have completed your article.

• Read your completed work out loud to yourself. Notice the flow of the piece, and whether there were any mistakes you may have missed.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of Alice Elliott.

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Read full article here: http://ow.ly/qtpb30aY16P

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I selected this article from Curatti written by Ashley Faulkes because it explains the process of running a blog and then turning it into a business.

The story of how one blogger became a businessman.

Going From Blogger to Business Owner

Starting a blog can involve a lot of learning curves along the way. I agree that content marketers need to fully understand digital marketing in order to be successful in business.

Faulkes provides his own perspective on what it takes to run a successful blogging business.

Here's what caught my attention:

• Start by learning as much as you can from leading blogging experts. Then brush up on your digital marketing skills in areas like social media, SEO, and email marketing.

• It is not enough to just have a blog. Your business needs to be running your content, not the other way around. If you lack skills you just need to learn more.

• When attending a conference hang out with a few like-minded individuals who will push you to grow. Read as much as you can about the topic of blogging for business.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123rf.

Read full article here: http://ow.ly/9vT530aam4V

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

I selected this article from Curatti written by Jacob Smart because he explains how your website needs to be prepared for a mobile-first digital market.

Businesses need to understand the elements of mobile friendly and mobile SEO in order to be successful.

How to Understand Mobile Purchasing Methods

Your business can achieve improved conversion rates with the application of best practices for mobile usage. I agree that knowing how this is done today can help you get seen.

Smart explains how to maximize your website for better results.

Here's what caught my attention:

• A mobile-friendly website means the user's journey is both smooth and efficient. This includes having a responsive design and content that is easily viewable on all platforms.

• A mobile-seo website goes beyond a responsive design, and includes search engine optimization for higher visibility in search. This involves keyword usage, a mobile sitemap, mobile indexing, and more.

• Making sure your website readily adapts to any device is important to both mobile-friendly and mobile-seo. Not only should it be responsive, but should also be set up as a dynamic URL with different code for mobile devices.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123rf.

Read full article here: http://ow.ly/ddPB307Fek9

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today