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Rescooped by Gerrit Bes from BUSINESS and more

Scoop.it!

The Beginner’s Guide to Mobile App Marketing

From www.quicksprout.com - May 10, 2012 10:38 PM

Getting your app discovered is the fundamental challenge every app marketer faces. With millions of apps across iOS, Android, Windows Phone, and other platforms, standing out in the boundless sea of available apps is becoming increasingly difficult.

The best app marketers will pursue a comprehensive, well-rounded app marketing strategy that includes pre-launch work and post-launch work. The best strategies will include organic and paid app marketing channels.

Here’s the complete guide to app marketing that every app owner needs to follow.

Before Launch

Contrary to popular belief, your marketing strategy needs to start well before your app goes live in the app store. Like any successful product, understanding who your customers are and where you can find them is one of the most important pieces of the app marketing puzzle. There are a few steps you need to take before you launch your app:

Creating and Optimizing Google+ Brand Pages: The Complete Guide

From www.rimmkaufman.com - April 10, 2012 3:10 AM

A tactical guide for Google Plus covering page creation, daily management, and key optimizations with other Google products... You can start right now with your Google+ [note mg]

Taking full advantage of the SEO and PPC benefits associated with a strong Google Plus presence requires creating a complete Google Plus Brand Page. The following post serves as a tactical guide for Google Plus covering page creation, daily management, and key optimizations with other Google products.

For more detail on the SEO benefits of Google+ for individual user accounts, check out AJ Kohn’s amazing and comprehensive post.

Via Martin Gysler, Robin Good

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Rescooped by Gerrit Bes from BUSINESS and more

Scoop.it!

A Complete Guide to Creating and Optimizing Google+ Brand Pages | RKG Blog

From www.rimmkaufman.com - April 6, 2012 11:08 PM

A tactical guide for Google Plus covering page creation, daily management, and key optimizations with other Google products... You can start right now with your Google+ [note mg]

For more detail on the SEO benefits of Google+ for individual user accounts, check out AJ Kohn’s amazing and comprehensive post.

Creating a Brand Page

Brand Pages are created only after logging in to an existing Google+ personal account.

Via Martin Gysler

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Rescooped by Gerrit Bes from SOCIAL MEDIA, what we think about!

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10 Steps To Curate Your Social Media Content With Scoop.it for Increased Value

From socialmediapearls.com - May 7, 2012 2:01 AM

If you want learn more about social media curation and/or start your own scoop.it you should read this excellent and detailed blog post from Shirley Williams. [note mg]

Are you asking the following questions: “What is social media curation?” and “How does it add value?” Are you like many business owners trying to get your head around curation and the associated benefits? Well I have come to realize, you are not alone!

In an earlier post I defined curation. In this post I would like us to revisit that definition and share how value can be gained by demonstrating how to use Scoop.it.

Reminder of What’s Social Media Curation?

With the exponential growth of social networks and blogs, the amount of information on the internet can be overwhelming and time consuming. Consequently, the role of the social media curator has become increasingly more attractive. Social media curation is when you filter, select, review and reposition quality content on the web for a specific audience and/or topic...

A Complete Guide to Creating and Optimizing Google+ Brand Pages | RKG Blog

From www.rimmkaufman.com - April 8, 2012 9:14 PM

A tactical guide for Google Plus covering page creation, daily management, and key optimizations with other Google products... You can start right now with your Google+ [note mg]

For more detail on the SEO benefits of Google+ for individual user accounts, check out AJ Kohn’s amazing and comprehensive post.

Creating a Brand Page

Brand Pages are created only after logging in to an existing Google+ personal account.

Via Martin Gysler

more...

No comment yet.

Rescooped by Gerrit Bes from SOCIAL MEDIA, what we think about!

Scoop.it!

How to Convert a Facebook Personal Profile to a Fan Page

From socialstrand.com - February 16, 2012 5:27 AM

Maybe some of you have wondered whether this approach was possible and if so, how to go about it, here is the guide that should put you on the right track. [note MG]

After reading Mike Sansone’s blog about how he was inspired by my act to leave Facebook, but chose to convert his personal page to a fan page instead of deletion, I was inspired to create this how-to do it post. Facebook has what they call a “help section” on this, but as usual, it’s completely unhelpful. Before I dive into the few steps it takes to do this, see what you think (left):

So, as you can see, it never really answers the question on how to convert my personal account to a Facebook page. I don’t know about you but Help sections on websites that don’t actually answer the question, I find quite frustrating.

Anyway, enough of my rant, here’s how you do it