Via janlgordon
Rescooped by Gerrit Bes from Curation, Social Business and Beyond |
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janlgordon's comment,
December 8, 2013 3:18 PM
Intriguing Networks, Great to meet you here! You are so right, whether an individual or a business curates, it's the story that is woven throughout your topic or niche that gives readers a chance to connect with you at different entry points along the way. I agree with you, Scoopit is a very vibrant and generous community. Look forward to sharing more with you in the future!
janlgordon's comment,
December 8, 2013 3:21 PM
Vicki Hansen, Thank you for your comment! Happy you found it valuable. Keep coming back, we will be covering curation in an ongoing series on Curatti.
janlgordon's comment,
December 9, 2013 12:19 AM
Karen Dietz - I had a great weekend, hope you did too! Loved your article, it definitely got traffic and comments, so happy to have you on the team. Looking forward to your next article. Have a wonderful new week!
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janlgordon's curator insight,
November 2, 2013 4:56 PM
Derek Edmond wrote this article for searchengineland - I selected it because in today's world there's too much noise - getting attention from the right people will require knowledge and strategy. The focus of the article centers around content marketing designed to attract buyers at every stage of the buying cycle, particularly early-stage awareness. which is exactly where you want to be. Here's what you need to know: Search is one of the first places where buyers start. According to Pardot’s 2013 State of Demand Generation Report, 72% of product research for a future business purchase beginning on Google. But savvy search engine marketers understand that onsite content is only one destination buyers will look to find information, assuming that content is found in search engine results. Here's something you need to do: Where B2B Marketers Start Buying Research: Pardot 2013 State of Demand Generation Report Placing content marketing assets in destinations that provide a good opportunity to be found in search engine results — and also represent locations where target audiences find and share information — which is a critical component of B2B SEO. The direct correlation is through inbound link acquisition. The long-term opportunity is the association with trusted communities and places of industry influence and trust. There are twenty different third party sites and sources B2B marketers should consider for placing content in their SEO strategy. I have highlighted a few that caught my attention: Google Properties (YouTube, Google+, etc) — unique, quality content throughout Google properties isn’t just about social networking. It should provide a direct association between an organization, its thought leaders, and keyword-related objectives to the search engine. Industry-Specific Forums — for informational search queries, we often find forum threads in search results. Forum communities are an underrated resource for developing valuable discussions and establishing brand / individual trust. Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond Read more here: [http://selnd.com/16vN3SR]
janlgordon's comment,
June 19, 2013 12:38 AM
Mithu Hassan Sorry I'm so late in getting back to you - you're very welcome, happy you liked it!!
santina kerslake's curator insight,
September 5, 2013 3:11 PM
Do people actually read the content? Will it keep them following you? |
janlgordon's curator insight,
November 9, 2013 11:10 AM
Angela Dunn has written a great piece on one of my favorite topics, curation - it was the lead post on our launh of Curatti last night. What makes a good curator? "You need to have the eye of an editor, a sense of taste like a chef, and your own unique Point of View. It is this Point of View – your taste – that can lead to authority and influence". Jan Gordon:
Curators who are driven by passion and purpose will be very important to the business community in their chosen niche - it's crucial that we preserve this information for the future. That is why the future of curation is definitely evergreen. Here are some highlights that caught my attention: The amount of content is growing exponentially, but our time is limited. Curators are our filters for information overload – the editors of chaos. The slew of content curation tools that emerged gave way to algorithms. Can a machine have a Point of View? Machines can influence your Point of View. The danger is they can also create a filter bubble. It is human insight coupled with machine results that can define the very best information edited from a trusted curator’s Point of View. Evergreen posts, such as “Curating Content for Thought Leadership”,, written by Angela in 2010 are important in that they stand the test of time. All good blogs need some such articles. The above, along with all of Angela's posts on the now defunct Postereus, have evergreen links due to a new tool for archiving the web – Permamarks. Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond Read more here: [http://bit.ly/1ewOFR1]
Caroline Price's comment,
July 16, 2013 5:59 AM
yes...some people are worthy of respect; others less so...
Jeff Domansky's comment,
January 17, 2013 2:48 PM
Jan, I always enjoy your curation. Keep the great material coming.
janlgordon's comment,
January 19, 2013 12:36 AM
Thanks so much Jeff Domansky, I really appreciate your kind words!
Better Homes, Better Life's comment,
January 26, 2013 11:19 PM
Outstanding article... blogging is harder than most people think and that is why so many quit.... My blog is finally starting to pay off after a long while.... have to keep going even when only a few are reading... thanks...
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