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Rescooped by Gerrit Bes from Google Plus and Social SEO
Scoop.it!

Using Google Analytics to Measure Social Media Effectiveness

Using Google Analytics to Measure Social Media Effectiveness | Latest Social Media News | Scoop.it
From company blogs to Pinterest boards, social media and content marketing integration is a must-do for today’s businesses. Strategic content marketing

Via Neil Ferree
Neil Ferree's curator insight, May 3, 2013 12:56 PM

You can't Manage it • if you don't Measure it


Setting up Conversion Goals in GA is Step #1


  • What content on your site get's shared the most?
  • Which of the top 6 Socials account for the most visits?
  • What longtails from Jepack bring the most visits to your site?


Visit http://bit.ly/SocialAuditMaster (search for) Dashboard + Install 


  • Social Media Dashboard
  • Small Business Dashboard


[Note] you must be signed in to G+ for these javascripts to work!

Deb Nystrom, REVELN's curator insight, May 7, 2013 5:16 AM

Here's how to be the data person, get clear what social media is worth the time.  ~ Deb

Robin Martin's comment, May 15, 2013 10:27 AM
LOL Deb...I just rescooped my own scoop...! Guess it still is on my mind...trying to work in social media into our Google analytics...but first we absolutely need to get all of our SM in sync/on the same page!
Rescooped by Gerrit Bes from Google Plus and Social SEO
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Pearltrees

Pearltrees | Latest Social Media News | Scoop.it
Pearltrees lets you have all your interests at your fingertips all the time

Via Neil Ferree
Neil Ferree's curator insight, April 25, 2013 10:28 AM

PearlTrees is sorta kinda like Scoop.it only different. They just hit the 1 Million contibutor marker and that ain't too bad. I like to create a custom Bit.ly for my main Pearls like this http://bit.ly/CMStrategyPearlTree2013

Rescooped by Gerrit Bes from Google Plus and Social SEO
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DiY Content Marketing System Update

The purpose of this video is to answer the question;

 

IS SOCIAL SHARES THE NEW SEO?

 

Since the answer is YES you need ask?

 

what do I need to know?what do I need to do about it?

 

The Name of the Game is Get in the Game!

 

To get in the game, you need to become part of the conversation. If you're a dog lover, you don't want to be marketing to cat people, so being in the right conversation matters.

 

DiY Content Marketing on SlideShares

 

Once you've tagged the right monitoring signals you need package your marketing message using social various sharing tool + apps so you can syndicate your content (message) to your top socials and become part of the conversation.

 

Social Signals →

Social Shares →

Social Engagements →

Relationship → Customer


Via Neil Ferree
Adam Donkus's curator insight, April 2, 2013 2:46 PM

Lots of useful nuggets in Neils video..

 

Neil Ferree's comment, May 1, 2013 3:31 PM
Thanks for the mention Adam • amazing how many smart business owners have not embraced social content marketing to the extent they should have by now?
Adam Donkus's comment, May 1, 2013 3:38 PM
It is gaining. As all of the search engines continue to use social media footprints as a major factor for rankings, it should pick up steam.
Rescooped by Gerrit Bes from Google Plus and Social SEO
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Search Engine Optimization (SEO), using Google Plus - Martin Shervington

Search Engine Optimization (SEO), using Google Plus - Martin Shervington | Latest Social Media News | Scoop.it
Search engine optimization may have gone through a transformation over the past few years with the arrival of Google Plus. This is now all about Social SEO.

Via Neil Ferree
Neil Ferree's curator insight, May 2, 2013 1:27 PM

Social Shares is the New SEO and after you view a few of Martin's videos you'll see why Google+ and Social SEO go hand in hand

Trent Blizzard's curator insight, May 16, 2013 4:35 PM

A pretty lengthy article about Google+ and SEO

Rescooped by Gerrit Bes from Google Plus and Social SEO
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Showcase Yourself Online by Bringing Together Your Key Links in One Page with Enthuse


Via Robin Good, Neil Ferree
Didier Daglinckx's comment, June 12, 2013 3:19 AM
What makes it better than the other similar sites ?
Robin Good's comment, June 12, 2013 4:22 AM
I think it offers an alternative way of presenting info, and it gives you a lot of options to actually showcase data about who you are. Pressfolios is another good one in this direction.
Robin Martin's curator insight, December 2, 2013 2:42 PM

Robin, now I've got tons of work to do but these tools will make it much easier! Thank you!!