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Michael Q Todd's curator insight,
December 29, 2013 6:59 PM
My recent personal experiences about the power of Google+
Saranne Davies's curator insight,
December 24, 2013 4:19 AM
Got to be worth 20 minutes of anyone's time.
Cendrine Marrouat - https://www.cendrinemedia.com's comment,
December 26, 2013 12:36 PM
Thank you @Jaana Nyström!
malek's curator insight,
December 11, 2013 9:13 AM
Rather than chasing Google+1s of content, your time is much better spent making great content."
Martin (Marty) Smith's curator insight,
December 11, 2013 11:12 PM
Excellent Post, My Notes:
5. Subheads don't matter much (this was new to me and disappointing, I still like subheads for engagement and formatting though).
More on Gplus
Robin Good's curator insight,
November 26, 2013 10:46 AM
Google Living Stories is an experimental project by Google that showcased (over a brief period between 2009 and 2010) how technology could be used effectively to provide a new, richer and more effective way to organize, serve and present news stories online. In the Living Stories model, each story is a stream that is continuously updated over time with new updates, additional stories, images, and other multimedia resources that are published over time. These are organized on the page in a way that provides maximum accessibility to the reader, allowing him to skim, explore, filter or dig in depth into any category or specific item. Nonetheless abandoned by Google, Living Stories remains a very inspiring example of how automated news aggregation and manual curation, both required in heavy doses to achieve this type of results, could provide a truly innovative mode of producing and offering access to news information. "The Living Stories code is available as open-source for anyone to use on their own sites at: http://code.google.com/p/living-stories/" Must see. 9/10 Free to study, use and adopt. More info and examples: http://livingstories.googlelabs.com/ WordPress plugin: https://code.google.com/p/living-stories/wiki/WordpressInstallation
janlgordon's curator insight,
November 2, 2013 4:56 PM
Derek Edmond wrote this article for searchengineland - I selected it because in today's world there's too much noise - getting attention from the right people will require knowledge and strategy. The focus of the article centers around content marketing designed to attract buyers at every stage of the buying cycle, particularly early-stage awareness. which is exactly where you want to be. Here's what you need to know: Search is one of the first places where buyers start. According to Pardot’s 2013 State of Demand Generation Report, 72% of product research for a future business purchase beginning on Google. But savvy search engine marketers understand that onsite content is only one destination buyers will look to find information, assuming that content is found in search engine results. Here's something you need to do: Where B2B Marketers Start Buying Research: Pardot 2013 State of Demand Generation Report Placing content marketing assets in destinations that provide a good opportunity to be found in search engine results — and also represent locations where target audiences find and share information — which is a critical component of B2B SEO. The direct correlation is through inbound link acquisition. The long-term opportunity is the association with trusted communities and places of industry influence and trust. There are twenty different third party sites and sources B2B marketers should consider for placing content in their SEO strategy. I have highlighted a few that caught my attention: Google Properties (YouTube, Google+, etc) — unique, quality content throughout Google properties isn’t just about social networking. It should provide a direct association between an organization, its thought leaders, and keyword-related objectives to the search engine. Industry-Specific Forums — for informational search queries, we often find forum threads in search results. Forum communities are an underrated resource for developing valuable discussions and establishing brand / individual trust. Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond Read more here: [http://selnd.com/16vN3SR]
yeohyc's curator insight,
October 15, 2013 12:45 AM
In 2013, we stand at the beginning of a new epoch; one in which brands are becoming creators themselves and, instead of producing.
Robin Good's curator insight,
September 27, 2013 3:29 PM
Google has announced this week that its web search engine is now being driven by a new algorithm, officially known as Hummingbird. The transition to the new algo took place sometime during August, and it affects approximately 90 percent of worldwide searches. The Hummingbird algorithm focuses on understanding the meaning of more complex inquiries, according to comments from Google's senior VP of search, Amit Singhal. Read more: http://www.reuters.com/article/2013/09/26/net-us-google-search-idUSBRE98P11O20130926 FAQ on Google Hummingbird: http://searchengineland.com/google-hummingbird-172816 Check whether your web site was positively or negatively affected with Fruition: http://fruition.net/google-penalty-checker-tool/
Neil Ferree's curator insight,
September 27, 2013 5:50 PM
Social Shares is the New SEO. The more Social Shares your Authorship creates, the better your Authority becomes. If this article was useful, please share it.
jmwakasege's comment,
September 28, 2013 8:27 AM
Thank you for the heads up, though we need content is the king in this era. With changes like this.
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janlgordon's curator insight,
December 26, 2013 3:31 PM
This fascinating article from Arc Blog takes a look at where we've been in 2013 and how technology will transform the way we live and connect with information through technology. Great insights and ideas to get you thinking about how you might leverage these opportunities for your business. Here are some highlights; The Promise of 2013 was fulfilled: "2013 came in like a lamb but it did not disappoint. It most definitely is roaring into 2014 at full force". This article talks about the "fascinating look at the percolation of events that draw more and more significance from the rise of consumer awareness and its impending impact on business and its operations". "The ultimate future is the the way you connect people to your life and how you connect to information" Examples discussed are: Hummingbird, Bitcoin, Google Glass, iBeacon the shopping in-store App from Apple. Their are pros and cons but overall, our lives will never be the same, exciting things coming our way in 2014!. Selected by Jan Gordon for Curatti covering Curation, Social Busness and Beyond Read full article here: [http://bit.ly/1fKs29i] Image: Newslettercartoon.com
Michael Q Todd's curator insight,
December 19, 2013 10:40 AM
The most shared Google+ circles of all time
Maurizio Barracco's curator insight,
December 9, 2013 4:53 AM
Non sempre i sogni possono realizzarsi ma un modo per renderli simili alla realtà esiste sempre basta volerlo con tutto se stessi
Robin Good's curator insight,
November 26, 2013 10:46 AM
Google Living Stories is an experimental project by Google that showcased (over a brief period between 2009 and 2010) how technology could be used effectively to provide a new, richer and more effective way to organize, serve and present news stories online. In the Living Stories model, each story is a stream that is continuously updated over time with new updates, additional stories, images, and other multimedia resources that are published over time. These are organized on the page in a way that provides maximum accessibility to the reader, allowing him to skim, explore, filter or dig in depth into any category or specific item. Nonetheless abandoned by Google, Living Stories remains a very inspiring example of how automated news aggregation and manual curation, both required in heavy doses to achieve this type of results, could provide a truly innovative mode of producing and offering access to news information. "The Living Stories code is available as open-source for anyone to use on their own sites at: http://code.google.com/p/living-stories/" Must see. 9/10 Free to study, use and adopt. More info and examples: http://livingstories.googlelabs.com/ WordPress plugin: https://code.google.com/p/living-stories/wiki/WordpressInstallation
Massimiliano Cammuso's curator insight,
November 20, 2013 9:03 AM
Tour Builder - Put your story on the map. Google has launched the beta of TOUR BUILDER a mix of his various experiment such as City Tours. This time it seems that they are focusing on storytelling, infact you can easly add on a placemark videos, photo and other content and then their payoff is "Put your story on the map". In difference and unfortunately, with Tour Building I was unable to create a walking path, then the tour that I designed was not so precise. Have you already tried? Do you have any feedback on this new product of Google?
Robin Good's curator insight,
October 12, 2013 2:08 PM
Excellent article by Ammon Johns explaining clearly what the new Google algorithm Hummingbird does and how it really affects the world of search. Contrary to what has been written by many, Hummingbird changes deeply how Google interprets search queries, especially, long, detailed ones, not the search results directly. This is also why no-one has really seen major changes to web site traffic after Google has introduced the new algo quietly in August. In simple words, what Google Hummingbird does, in the words of Ammon Johns is: "...making the very concept of many long-tail searches go the same way as referral data. Google is trying to get away from exact wording to understanding the concepts. So no matter how verbose or roundabout your search for pizza restaurant in Denver may be, the search it runs is exactly the same as “Denver Pizza Restaurant”, “Pizza Restaurant Denver”, etc." Read the full article and the examples provided and you will get a good gist of it. Very interesting. Useful. 8/10 Read the full article here: http://www.isoosi.com/blog/hummingbird-the-opposite-of-long-tail-search.html
Pavlos Nomikos's curator insight,
October 6, 2013 12:44 PM
"Morale of the story: Whether or not you think SEO is good or bad and whether you think it is going to die or not, one thing stands certain for the near future: SEO specialists will have a much harder time proving that what they do actually works. Period."
David Bennett's curator insight,
October 11, 2013 6:34 AM
Quote from Danny Sullivan of Search Engine Land: " Publishers allow search engines to index their content, which is used by the search engines as the core content they can put lucrative ads around. In return, search engines have provided traffic to publishers and data on how those publishers are found. That latter part of the ‘deal’ was unilaterally pulled by Google.”""
Deb Nystrom, REVELN's curator insight,
October 16, 2013 9:40 PM
Robin Good's insight with this ScoopIt is plenty. It's a big deal about SEO being worthwhile, a real game changer as of Sept. 25th. ~ Deb |
An infograhic visualizing the 11 most relevant Google algorithm changes and updates that have "hit" website publishers during 2013.
Infographic: http://curation.nl/infographic-the-biggest-changes-to-google-search-in-2013/
To find out whether your website has been "promoted" or "handicapped" by anyone of these algo changes, please check the tools I reviewed here: