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Google changes Internet Search (Again)!

Google changes Internet Search (Again)! | Technology in Business Today | Scoop.it
Online search could be set to change forever as Google changes the focus of its results from popularity to factual accuracy.A white paper this month outlined the company’s vision for Knowledge Based Trust algorithms which would compare search terms against their 1.6 billion fact Knowledge Vault for accuracy.The Knowledge Vault is a machine-built database of facts – the web-crawling software robots (generally known as bots, or specifically in Google’s case, Googlebots) which Google sends out to i
Matthew Lee's curator insight, March 25, 2015 7:57 AM

Although broadly defined, Google's new way of searching based on factual information rather than popularity may be a form of censorship. As the article explains, Google's automated bots will gain complete control over what is deemed factual and remove their current system of ranking by popularity. Popularity certainly has its problems, yet the issues that may be caused from an automated robot mis-reading may have larger issues when Google claims its information is a factual representation of a person or company.

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Are results in different positions ranked by different algorithms? #seo

Do Google use the same algorithm to rank all the results on page 1, or different algorithms for a wider variety in the results? (Pos. 1-3 - primary focus on freshness Pos. 4-6 - primary focus on backlinks Pos. 7-10 - primary focus on social signals)

Via Brian Yanish - MarketingHits.com
Monica S Mcfeeters's curator insight, March 30, 2014 8:48 AM

Did you ever wonder how Google ranks it results? Here is some insight into how that happens.

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Social Media and SEO: How Social Media Influences Search - WhiteFire

Social Media and SEO: How Social Media Influences Search - WhiteFire | Technology in Business Today | Scoop.it
Infographic Transcription:
How Social Media Affects Search - Helps Content Get Indexed Faster - Tweeting cuts indexation time by 50%...

Via Jeffrey Lapin
TechinBiz's comment, July 15, 2013 4:42 AM
Great infographic
SEO UK's comment, July 16, 2013 5:07 AM
Excellent points. Social media is excellent way to get content indexed and shows Google you are popular
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Interesting SEO Study: New GTLD Domains do Boost SEO Rankings

Interesting SEO Study: New GTLD Domains do Boost SEO Rankings | Technology in Business Today | Scoop.it
A SEO study looking into the SEO impact of new gTLDS vs .COM and other TLD domain extensions. The new gTLDs do effect search engine rankings.
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How to give the $20 billion search ad industry a kick in the pants

How to give the $20 billion search ad industry a kick in the pants | Technology in Business Today | Scoop.it
Murthy Nukala is CEO and founder of Adchemy.
Search continues to be the dominant digital ad spending format with U.S. marketers expected to invest nearly $20 billion in paid search campaigns this year, according to eMarketer.
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