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The 8 Best Tools for Finding Competitor Keywords | WordStream

The 8 Best Tools for Finding Competitor Keywords | WordStream | The MarTech Digest | Scoop.it
1. BuzzSumo

2. SEM Rush

3. SpyFu

4. Ahrefs’ Keywords Explorer

5. AdWords’ Auction Insights

6. Crowdsourcing Keyword Research

7. Tag Clouds

8. WordStream’s Free Keyword Tool
Joemktg's insight:

And these are the top tools for competitive keyword search.

 

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This news comes to you compliments of marketingIO.com. #MarTech #DigitalMarketing

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Four Keyword Tools You've Never Used but Should - Profs

Four Keyword Tools You've Never Used but Should - Profs | The MarTech Digest | Scoop.it
1. Human-Powered Suggestions: Seed Keywords

2. Local Keywords: SERPstat

3. Related Terms: DeeperCloud

4. Entities: AlchemyAPI
Joemktg's insight:

Great finds!

 

NEW: Experience Remarkable Planning Accuracy With New, FREE Growth Hacking Tool. Go here: http://goo.gl/UjcA8x  

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Announcing Keyword Explorer: Moz's New Keyword Research Tool

Announcing Keyword Explorer: Moz's New Keyword Research Tool | The MarTech Digest | Scoop.it
Keyword Explorer (which we've taken to calling "KWE" for short) has lots of unique features, metrics, and functionality, but the biggest ones are pretty obvious and, we believe, highly useful:

  1. KWE takes you all the way through the keyword research process
  2. KWE features metrics essential to the SEO process — two you're familiar with — Volume and Difficulty — and three that are less familiar: Opportunity, Importance, and Potential. 
  3. Our volume score is the first volume estimation metric we know of that goes beyond what AdWords reports. 
  4. Keyword suggestions inside KWE come from almost all the sources we saw SEOs accessing manually in their research processes — Keyword Planner data, Google Suggest, Related Searches, other keywords that the ranking pages also ranked for, topic-modeling ideas, and keywords found from our clickstream data. 
  5. Import and export functionality are strongly supported. 
Joemktg's insight:

marketingIO: One Source for All Marketing Technology Challenges. See our solutions

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5 Ways to Find Keywords That Deliver Superior Web Marketing Results - Convince&Convert | #TheMarketingTechAlert

5 Ways to Find Keywords That Deliver Superior Web Marketing Results - Convince&Convert | #TheMarketingTechAlert | The MarTech Digest | Scoop.it
The best content is both likely to rank highly in the search engines, and to motivate your visitors to become new customers for your business. Learn 5 unique ways to find new keywords that can help you find and secure new customers.


Intermediate/ Digest...


Here are five great resources for finding article topics and keywords you may not have tapped yet for your content marketing efforts:

1. Your Competitors’ Websites

You can use a tool like SEMRush to view the top keywords a competitor ranks for in the search engines.

2. Google Trends

Google Trends is a great tool that provides a list of related keywords and phrases based on Google’s own search topic data.

3. Wordtracker

Wordtracker is a free tool similar to the Google Adwords Keyword Tool. Just paste in an existing keyword from your website and you’ll get a list of similar keywords to consider.

4. BoostSuite

BoostSuite automatically maintains a list of top content opportunities for your business based on search volume, competition levels, and your existing marketing content. It then learns from your website’s visitors and automatically alerts you when new content opportunities are discovered.

5. Microsoft Advertising Intelligence

With Microsoft Advertising Intelligence you can build and expand your keyword list while working in a familiar program – Microsoft Excel.

 

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Joemktg's insight:

We can never underestimate the power of keywords, as tenuous as the concept is. So simple, yet with such impact to completely overhaul your results.

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5 Ways to Find Keywords That Deliver Superior Web Marketing Results - Convince&Convert | #TheMarketingTechAlert

5 Ways to Find Keywords That Deliver Superior Web Marketing Results - Convince&Convert | #TheMarketingTechAlert | The MarTech Digest | Scoop.it
The best content is both likely to rank highly in the search engines, and to motivate your visitors to become new customers for your business. Learn 5 unique ways to find new keywords that can help you find and secure new customers.


Intermediate/ Digest...


Here are five great resources for finding article topics and keywords you may not have tapped yet for your content marketing efforts:

1. Your Competitors’ Websites

You can use a tool like SEMRush to view the top keywords a competitor ranks for in the search engines.

2. Google Trends

Google Trends is a great tool that provides a list of related keywords and phrases based on Google’s own search topic data.

3. Wordtracker

Wordtracker is a free tool similar to the Google Adwords Keyword Tool. Just paste in an existing keyword from your website and you’ll get a list of similar keywords to consider.

4. BoostSuite

BoostSuite automatically maintains a list of top content opportunities for your business based on search volume, competition levels, and your existing marketing content. It then learns from your website’s visitors and automatically alerts you when new content opportunities are discovered.

5. Microsoft Advertising Intelligence

With Microsoft Advertising Intelligence you can build and expand your keyword list while working in a familiar program – Microsoft Excel.

 

___________________________________

Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).

Joemktg's curator insight, January 14, 2014 8:43 PM

We can never underestimate the power of keywords, as tenuous as the concept is. So simple, yet with such impact to completely overhaul your results.