The skills needed to be a social media professional have changed significantly. Here are 6 skills you need to be a great social media pro.

Basic/ Digest...

Listening
This one is still very much true, and perhaps even more so. The best social media pros listen the most actively and most aggressively.

Pattern Recognition
Instantly identifying patterns and being able to capitalize upon them are some of the skills that separate good social practitioners from great ones.

Visual Thinking
Today, with every social network embracing visuals and multi-media, being able to represent the brand visually is absolutely critical.

Statistical Analysis

Understanding what works, what might work, why it might work, and under what circumstances is a major differentiator within the social media professionals ranks.

Improvisation
Understanding how to handle a wide variety of situations with aplomb, humor and empathy is a huge part of the business now, especially for front line community managers

Public Speaking
If you really want to make a run in this business, you are going to have to merchandise your success internally and externally.

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