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![Form Field Usability: Should You Use Single or Multi-Column Forms? [Original Research] - ConversionXL | The MarTech Digest | Scoop.it](https://img.scoop.it/EdeM15p4lPk2cPCEnNC5PfL6dadsvGA8m9WNoVsbzkY=)
The single-column form was faster to complete.Survey participants completed the linear, single-column form an average of 15.4 seconds faster than the multi-column form. This was significantly faster at a 95% confidence level. 
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![10 Landing Page Design Examples With Conversion Rates [FREE LOOKBOOK] - Unbounce | The MarTech Digest | Scoop.it](https://img.scoop.it/Qz2cJTJGiXrTvDmDz6wmmPL6dadsvGA8m9WNoVsbzkY=)
Ever wondered what makes for a great conversion rate? We've asked 10 Unbounce customers from across different industries to share their insights and conversion rates. Are you curious to know the secrets behind their epic conversion rates? Download our totally free landing page Lookbook and find out.
Marteq's insight:
Email your comments to joe@marketingIO.com. I’ll publish it here. marketingIO: One Source for All Marketing Technology Challenges. See our solutions.
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1. Whitespace Directional Cues
Marteq's insight:
CT for the examples.
Email your comments to joe@marketingIO.com. I’ll publish it here. marketingIO: One Source for All Marketing Technology Challenges. See our solutions.
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I’ve written in the past about how to hack Google Search Console to get more data from your reports. For example, setting up directories in GSC, which will focus your reporting on URLs located just in those directories. That will help, and it can enable you to find more landing pages in GSC. But it’s not perfect, especially for sites that don’t have categories mapped out as distinct directories. And you’re still limited to one thousand rows of data per directory.
Marteq's insight:
Unbelievable!
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Why are these so successful compared to other examples throughout the web?
Marteq's insight:
CT to find the links for the 5 landing page examples.
NEW: Experience Remarkable Planning Accuracy With New, FREE Growth Hacking Tool. Go here: http://goo.gl/UjcA8x
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Landing Page Optimization Tips that Increase Conversion Rates by Douglas Karr on Marketing Technology
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NEW: Experience Remarkable Planning Accuracy With New, FREE Growth Hacking Tool. Go here: http://goo.gl/UjcA8x
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![Get Inspired [FREE LANDING PAGE LOOKBOOK] - Unbounce | The MarTech Digest | Scoop.it](https://img.scoop.it/joj3nnFs2W83iZ7LsWOwTPL6dadsvGA8m9WNoVsbzkY=)
On days when creating a landing page seems like a Herculean task, a little inspiration can get those creative juices flowing again.
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marketingIO: One Source for All Marketing Technology Challenges. See our solutions.
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Pitfall #1. Emphasizing yourself, rather than the value that customers derive from your product or service
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Basics!
NEW: Experience Remarkable Planning Accuracy With New, FREE Growth Hacking Tool. Go here: http://goo.gl/UjcA8x
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Are you a landing page doctor? Do you know the body parts that bring you most money? This landing page anatomy shows what brings conversions.
Marteq's insight:
marketingIO: One Source for All Marketing Technology Challenges. See our solutions.
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"I’ve designed many-a-landing-page, and for that I have a go-to hierarchy. In Google Docs, I start by:
Only when I have that foundational information in place do I start writing copy and designing the page."
Marteq's insight:
Outstanding framework! CT for examples.
marketingIO: One Source for All Marketing Technology Challenges. See our solutions.
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Including too much irrelevant info on your landing pages is dangerous because it dilutes your message, overwhelms visitors and hurts your conversion rate. If your visitors are slammed with excess copy, they can’t quickly determine what you’re offering, identify whether they want your offer or convert with your (buried) CTA.
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marketingIO: One Source for All Marketing Technology Challenges. See our solutions.
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marketingIO: One Source for All Marketing Technology Challenges. See our solutions.
Marteq's insight:
Great guidance!
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![3 B2B Landing Pages You'll Want to Copy [Checklist] - Pardot | The MarTech Digest | Scoop.it](https://img.scoop.it/CUJ1u-SwWo6O8Ct8cGZWWvL6dadsvGA8m9WNoVsbzkY=)
marketingIO: One Source for All Marketing Technology Challenges. See our solutions.
Marteq's insight:
One person's POV...
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![How to Build High-Performing Landing Pages [Infographic] - ShortStack | The MarTech Digest | Scoop.it](https://img.scoop.it/PupISGfkRMfJjGSOIktPL_L6dadsvGA8m9WNoVsbzkY=)
marketingIO: One Source for All Marketing Technology Challenges. See our solutions.
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Instead of attempting to give you some sort of typical “perfect landing page” advice, we’re going to be realistic and present 31 unique landing page examples that are brilliant for a variety of reasons. marketingIO: One Source for All Marketing Technology Challenges. See our solutions.
Marteq's insight:
Great collection. Suggest you use it to prompt ideas.
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marketingIO: One Source for All Marketing Technology Challenges. See our solutions.
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marketingIO: One Source for All Marketing Technology Challenges. See our solutions.
Marteq's insight:
And that's what it is: colossal. Not to mention definitive. Another keeper.
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marketingIO: One Source for All Marketing Technology Challenges. See our solutions.
Marteq's insight:
Not much but essential.
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marketingIO: One Source for All Marketing Technology Challenges. See our solutions.
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This post covers everything: from design to tools. Please click through for all the goodies.
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From MarTech 101 to Advanced Techniques, marketingIO has you covered.
Marteq's insight:
Real simple guidance.
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Dark marketing clouds ahead? Let marketingIO help you see clearly.
Marteq's insight:
And these 14 points are applicable to any landing page effort.
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From MarTech 101 to Advanced Techniques, iNeoMarketing has you covered. Contact us.
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"Both Leadpages and ClickFunnels offer tons of good-looking, professional templates to choose from. The ClickFunnels templates tend to be a bit more visually dramatic, while the LeadPages templates are more straightforward. MarTech is the best tool available to bridge the gap between Sales and Marketing. Contact us to see how.
Marteq's insight:
MIA for this comparison: Unbounce.
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iNeoMarketing.com bridges the gap between your MarTech and your in-house experience. Contact us.
Marteq's insight:
Unbounce = the best. Worth every penny.
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![The ABCs of Landing Pages that Work [Infographic] - Socially Stacked | The MarTech Digest | Scoop.it](https://img.scoop.it/62nmdD6cOPESmo9VvnbMC_L6dadsvGA8m9WNoVsbzkY=)
Your results will vary...so...TEST!
Email your comments to joe_rizzo@marketingIO.com. I’ll publish it here. marketingIO: One Source for All Marketing Technology Challenges. See our solutions.