Transmedia: Storytelling for the Digital Age
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Transmedia: Storytelling for the Digital Age
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a look at the creative and technical worlds of immersive storytelling
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Here’s How Chat Apps Are Becoming As Important As Social Media For Brands

Here’s How Chat Apps Are Becoming As Important As Social Media For Brands | Transmedia: Storytelling for the Digital Age | Scoop.it
From techcrunch.com - January 3, 2015 1:02 PM
The Digital Rocking Chair's insight:


Jon Russell:  "Social media marketing will soon include chat apps, as this example from Sir Paul McCartney and the use of Line show."

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David Collet's curator insight, January 3, 2015 9:39 PM

Today's environment reminds me a lot of when I was first in the business. You have to adapt, you have to research, you have to be open to challenges. If you are, your career will flourish. But if you fear - watch to world go by.
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Instagram and Pinterest for Storytelling: Grey Goose’s Social-Mobile Campaign

Instagram and Pinterest for Storytelling: Grey Goose’s Social-Mobile Campaign | Transmedia: Storytelling for the Digital Age | Scoop.it
From www.mindjumpers.com - September 29, 2012 6:54 AM

Mai Bruun Poulsen:  "The French vodka brand Grey Goose just launched an innovative social campaign to tell their brand story based on Instagram and Pinterest in order to drive awareness for the new Grey Goose Cherry Noir" ...

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lauren bennis's curator insight, August 12, 2014 12:14 AM

Grey Goose Vodka gains brand awareness via social media, for the new "Grey Goose Cherry Noir."
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