Transmedia: Storytelling for the Digital Age
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Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
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Here's A Toolkit For Creating A Loyal Instagram Following

Here's A Toolkit For Creating A Loyal Instagram Following | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:

 

Elizabeth Segran:  "These brands were built on Instagram. They share their strategies for creating a loyal following and driving sales on the platform."

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Amalia Ulman's Instagram masterpiece Excellences & Perfections is more than meets the eye

Amalia Ulman's Instagram masterpiece Excellences & Perfections is more than meets the eye | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Alastair Sooke:  '"The idea was to experiment with fiction online using the language of the internet," she [Amalia Ulman] explains, "rather than trying to adapt old media to the internet, as has been done with mini-series on YouTube. The cadence and rhythm were totally different."'

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A psychologist explains why Victoria’s Secret is killing it on Instagram

A psychologist explains why Victoria’s Secret is killing it on Instagram | Transmedia: Storytelling for the Digital Age | Scoop.it

Via Dr. Pamela Rutledge
The Digital Rocking Chair's insight:


Megan Willett:  "Of course sex appeal has something to do with it, but there are plenty of sexy Instagram accounts that don't have nearly as many followers.  So how did Victoria's Secret get so popular?"

Dr. Pamela Rutledge's curator insight, November 19, 2015 5:59 PM

Victoria's Secret is a master class in how to elevate a brand and reconstruct social meaning.  

Digital Communication Students's curator insight, November 23, 2015 3:19 AM

The psychology of media explains us the reasons why the VS Instagram account is one of the most popular on the Internet. It has really as much followers as the nike account has. Nevertheless, the reasons why are understandable. 

António Maneira's curator insight, December 5, 2015 11:22 AM
Social media meets fashion!
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YouTube stars team up for Spider-Man mystery series on Instagram

YouTube stars team up for Spider-Man mystery series on Instagram | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Aja Romano:  "The Spider-Gang gets a new crime to solve on Instagram."

Kristin Russell's curator insight, December 10, 2015 10:13 AM

I think this is a great idea. Making this instagram series gives Spiderman fans the ability to test their minds and see if they can solve the mystery. It also allows them to connect with the Spiderman story to. Until the next movie comes out fans can join this Instagram idea and still be involved in the idea of Spiderman.

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The 15-Second Films Taking Instagram By Storm

The 15-Second Films Taking Instagram By Storm | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Melissa Locker:  "Shield 5 is a lot like Homeland or 24 but it lives on Instagram, and each captivating episode is just seconds long."


DRC: You can follow Shield 5 here.

Alina Ghimpu-Hague's curator insight, March 1, 2016 10:30 AM
Share your insight
Brad Tollefson's curator insight, March 11, 2016 7:19 PM


Melissa Locker:  "Shield 5 is a lot like Homeland or 24 but it lives on Instagram, and each captivating episode is just seconds long."


DRC: You can follow Shield 5 here.

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Photos: Century-old literary magazines are innovating storytelling on Instagram

Photos: Century-old literary magazines are innovating storytelling on Instagram | Transmedia: Storytelling for the Digital Age | Scoop.it

Via Simon Staffans
The Digital Rocking Chair's insight:


Olivia Goldhill:  "This year, magazines are set to struggle. As readers increasingly move online, print publications far and wide should expect to lose readers. But if you can’t beat them, join them—and by the looks of decades-old magazines sharing their content on Instagram, that’s exactly what several historic publications intend to do."

Simon Staffans's curator insight, January 12, 2016 5:22 AM

The cross pollination of media platforms is spreading...

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Webcomic artist finds a new storytelling platform in Instagram

Webcomic artist finds a new storytelling platform in Instagram | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Sherry Tucci:  "Meet Regina, an outgoing Polish girl who loves the color pink. Instagram tells the story of her life, from romance to parties to family time, like any young adult. But there is a catch—Regina isn't real."

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