DRC: Part One of Geoffrey Long's paper can be found over at Henry Jenkins' (pictured) Blog, Confessions of an Aca/Fan.
Geoffrey Long: "As we move past the "Transmedia 101" stage of definitions and early experiments, the next stage of development for transmedia experiences may require transmedia criticism."
Geoffrey Long is Futures of Entertainment Fellow
Alumni Researcher for the Convergence Culture Consortium (C3)